FoodCrunch Interview with FS6 Portfolio Company, AgriDigital

Originally a city girl, a lawyer by training, now a proud farmer, Emma Weston CEO and Co-Founder of AgriDigital, is the consummate entrepreneur. She co-founded AgriDigital to use technology to ensure greater transparency and profitability across grain supply chains. We’re talking about the winners --and losers--from a shift to shorter and transparent supply chains.

​Emma’s response to who is asking for transparency? Everyone. In a globalized food system that has divorced us from the source of our food, verifiable data enables farmers to shift from price takers to value creators, allows consumers to buy with confidence--and implicates every step of the supply chain in between. By looking at trends in agtech over the past centuries, Emma charts a vision for the future of agtech innovation. 

This is an honest dialogue on effectively leading a fast-growing start-up through a global pandemic. No topic is off the table as Emma explores how AgriDigital is dealing with the shocks from Covid-- talking about fundraising, expansion and hiring. Emma reflects on how the pandemic has spurred a cultural change within AgriDigital, and the long term benefits of this shift. 

Emma has received numerous awards for her tech prowess and leadership including being named one of Australia’s Top 25 Fintech Influencers in 2017. We are diving into Emma’s perspective on being a female leader in the world of tech, and how to make this field more open to women and people in rural locations.

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** This article has been sourced from the FS6 community for the purpose of educating readers on the topic of food system change. The views and opinions expressed here are those of the author and do not necessarily reflect the official position of Food System 6.